HANDDN is a globally recognized brand in the custom watch band industry, catering to the needs of the most discerning watch collectors and enthusiasts worldwide. Our products are trusted and preferred by individuals who appreciate superior craftsmanship and exquisite design. As a passionate watch enthusiast myself, I founded Handdn with the goal of creating the perfect watch strap for every timepiece. Our straps are meticulously crafted using only the finest quality materials and are finished to the highest standards.


At HANDDN, we offer bespoke watch strap services to our customers. We understand that each individual has unique preferences when it comes to their timepiece accessories. Our bespoke service allows you to design a watch strap that perfectly fits your style and personality.
Our experienced craftsmen will work with you to create a customized watch strap that meets your specific requirements. We offer a wide range of leather types, colors, and stitching options, ensuring your watch strap is truly unique.


Our Passion

At HANDDN, we understand that a watch is not just a timekeeping device, but a reflection of one’s personality and style. Our mission is to provide you with the most suitable bracelets for your favorite watches that enhance their beauty and functionality. We take pride in creating products that evoke emotions and ignite a sense of joy in our customers every time they look at their timepieces on our leather straps.



As a world-leading brand in the watch band industry, we are committed to innovation, quality, and customer satisfaction. Our dedication to excellence has earned us the trust and loyalty of some of the most famous watch collectors and enthusiasts in the world. We are confident that our products will exceed your expectations and look forward to helping you find the perfect watch strap for your timepiece.

The Handdn Timeline


Realize the dreams

In 2014, I left my position as an engineer at a mobile communication company to pursue my passion for creating high-quality, minimalist leather accessories.

The beginning

Discovered a passion for watches and began creating the first leather straps.




Devoted as much time as possible (16/24) to researching, practicing, and crafting watch bands of all styles and materials.

Brand name

Launched personal brand HANDDN, which stands for “HAND” (crafted by hand) and “DN” (Danang). Our brand is made by the hands of Danang artisans.




Started training our first group of artisans, who are still with us today. Through our passion and dedication, we’ve built a team of highly skilled and professional artisans.

Support between Covid-19

Despite the challenges posed by the pandemic, we continued to provide custom-made watch bands with the help of collectors Sir.Roni Madhvani, a collector extraordinaire, and our satisfied customers have helped us establish ourselves as a leading provider of custom watch bands.



First achievements

Earned recognition from new collectors and customers for our exceptional quality and service. We’ve built dedicated teams for each part of the process to ensure the highest quality, fastest turnaround time, and express delivery via DHL.

Problems & Trust

We have recently encountered a challenge with industrial copyright from Richemont and as a result, our Instagram account (@handdn.handmade) has been suspended. Despite the misunderstanding, we are grateful for the outpouring of support from our friends and customers. We firmly believe that we are not at fault and are taking the necessary steps to resolve the issue.




By the end of 2022: Launched our website platform, handdn.com, to digitize our business. With a team of 20 professional artisans and marketers, we’re committed to providing high-quality, custom-made watch bands to customers around the world. 

To be Continued…